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GILBERT AGGREY Known as Abeiku Santana – TedxAccra Speaker

I’m a natural sales and marketing specialist. I started, from Primary to Upper Six, selling fast moving consumables goods for Lever Brothers with my mother.

I did my service with National Archives and got involved in radio from Koforidua’s Radio Z to Radio Mercury and then was poached by Ash fm to be Assistant head of programmes. At Radio Z, I became the studio manager because of my principles and strict adherence to ethics.

At Ash fm, I became the marketing and sales supervisor, doubled as a newscaster and drive time host. I took a course at Ghana Institute of Journalism in PR and Advertising from ’98-‘99. I left Ghana to three countries in Europe, came back and was poached by multimedia to revive Adom fm.

I changed the face of drive time radio in three months. I left in 2004 to New York Paralegal School, and returned to multimedia as Head of music programmes and Events and promotions coordinator.

I am the CEO of Strategic Communications Limited, Managing Partner for Ofm Obuasi and Managing Director for Kaya Services Limited.

I am happily married to Genevieve Aggrey, HR Manager at Barclays Bank and the Organising Secretary of Ghana National College.

Why you should listen

I have immense experience in marketing communications. I work with Ernest Chemist, Mercy Cream, Rox Energy, George Andah, Lowie Lyntax,Ghana Tourism Authority, Ghana Revenue Authority, Narcotics Control Board, to mention a few. I have been a creative copywriter for TV/Radio commercials and used for adverts for Keysoap, Raid and Guinness Ghana Limited.

I have an unlimited passion for marketing communications and media management and I am always learning. I hope to share lessons I’ve picked up over my progressive train of work and learn by interacting with my audience. In 2009, I was awarded an honorary doctorate by Pan African Bible Seminary and currently pursuing a second Masters in Tourism Management at UCC.

Quote from Gilbert

My values are discipline, hard work, integrity. I believe that change is constant and imperative. “The hunter chasing the elephant into the bush need not stand by the road side and throw stones at birds.”

More from the speaker

Facebook: www.facebook.com/abeikusatana

Twitter: @AbeikuSantana

Website: www.abeikusantana.com

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